Starbucks Is Rolling Out 2 New Summer Drinkware Collections ...
Fans are already expecting long lines and a scramble for the exclusive Starbucks x Miffy collection.
parade.comHere’s what’s currently known about Starbucks and Miffy from recent coverage.
Answer
- Starbucks has partnered with the children’s book character Miffy for limited-edition drinkware and lifestyle merchandise in various markets, with Singapore and Hong Kong featuring notable launches in 2024 and 2025.[1][3][5][6][10]
Details and recent developments
- Singapore: Starbucks Singapore announced a collaboration with Miffy for a new merch line, including ceramic mugs, water bottles, stainless tumblers, puffer bags, pouches, reusable bags, cardholders, and plush keychains featuring Miffy, Boris, and Melanie. The launch was promoted as an in-store and online offering while stocks lasted.[1]
- Singapore media coverage around the same period highlighted a full collection of drinkware and lifestyle items, with availability through Starbucks outlets and their online stores, as well as LazMall and ShopeeMall.[2][1]
- Hong Kong and other regions have run similar Starbucks x Miffy promotions, with items such as cups, tumblers, tote bags, and plushies, and regional release dates extending into late 2024.[5][10]
- In Singapore specifically, coverage from Timeout and local outlets noted the March 13, 2024 launch window, with additional promotions like freebies (straw clips, cup sleeves) tied to purchases, and stock-based availability.[3]
- A broader market perspective in 2026 suggested continued anticipation for new Miffy-themed drinkware collections from Starbucks, including summer-themed variants and road-trip-inspired lines, building on the ongoing collaboration trend.[4]
Illustration (example)
- If you’re planning a store visit, expect a lineup of items such as Miffy-themed tumblers, mugs, tote bags, and plushies, often released around a launch date and available while supplies last. Availability and specific items vary by country and retailer.[2][5][1]
Cited sources
- Starbucks Singapore partners with Miffy for new merch launch[1]
- Starbuck + Miffy collection: Adorable limited-edition cups, puffy totes, plushies[2]
- Starbucks Miffy Collection details and launch timing[3]
- Starbucks x Miffy collaboration coverage and regional releases[6][5]
- Starbucks Miffy collection release and availability in HK/region[10]
If you’d like, I can narrow to a specific country (e.g., Singapore, Hong Kong) and pull out exact product lists, prices, and current in-store vs online availability.